Friday 29 January 2016

NDM News Story 40: Mirror looks to target female readers with secret national newspaper project

http://www.theguardian.com/media/2016/jan/28/mirror-target-female-readers-secret-national-newspaper-project
Trinity Mirror has had a team exploring the viability of a new national new newspaper since 2015.

The Mirror is planning a secret project that specifically targets their female readers. This content would be cheaper than the original newspaper and will be tested in northern England. The newspaper is being developed by experts in the field and it believed to have a lot of potential as a female focused tabloid. The newspaper is thought to be similar to another highly successful newspaper.

  • The title would operate on a similar model to Evgeny Lebedev’s highly-successful i, which launched in 2010 and sells 268,000 copies a day at a cut price of 40p
  • The publisher has strong historical credentials in the women’s market with the award-winning M magazine, launched and edited by Tina Weaver
  • The new title, which is being developed by a small team led by Sunday Mirror editor Alison Phillips, would be a standalone national newspaper product.
I think that this may incur a lot of criticism from many feminists who wouldn't want a newspaper that is purely focused for women and they would prefer to have a newspaper that caters for men and women a like. Also, the fact that the newspaper is focused for females may make people believe that the content is what all females value. 

Identities and the Media: Feminism

Media Magazine reading

1) What are the two texts the article focuses on?
  • HBO’s Pan Am
  • Beyoncé’s music video for ‘Why Don’t You Love Me’,

2) What examples are provided from the two texts of the 'male gaze' (Mulvey)?

Pan Am:
  • Laura having her weight and appearance checked
  • ‘with a face like that you will find a husband in a couple of months’.
  • glorious period detail of their uniforms and of course appreciate their perfectly coiffed hair and make up.

Beyonce:
  • Beyoncé parodies the stereotype of the 1950s housewife, referencing the iconic 1950s pin up girl Betty Paige
  • The dress codes are highly sexualised; the costumes include tight high-waisted knickers, a vintage style bra, Fifties pedal pushers with cats-eye-shaped glasses, suspenders and stockings which all allow the audiences to appreciate Beyoncé’s ‘credentials’
  • openly rubbing her chest and body, whilst playfully looking down the camera,
3) Do texts such as these show there is no longer a need for feminism or are they simply sexism in a different form?

Texts such as these often portray women using their feminine aspects to their advantage and use it as a tool to empower themselves. Many people may consider these texts to be a form of sexism as the women are overly sexualised and objectified, however, as the women seem to hold control over men with their irresistible and desirable bodies, it may to be interpreted as sexism but rather an impacting way of empowering women.

4) Choose three words/phrases from the glossary of the article and write their definitions on your blog


Feminism – A movement aimed at defining, establishing, and defending women’s rights and equality to men. 

Post-feminism – An ideology in culture and society that society is somehow past needing feminism and that the attitudes and arguments of feminism are no longer needed. 

Third wave feminism – Was a movement that redefined and encouraged women to be dominant and sexually assertive.


No More Page 3

1) Research the No More Page 3 campaign. Who started it and why?

Lucy Anne Holmes started the campaign because she was shocked and disgusted that the most prominent  photograph of a woman in the widest circulation British newspaper is of a naked young woman

2) What are the six reasons the campaign gives for why Page 3 has to go?

  • Men are shown as politicians, athletes, people who achieve things and are to be admired. Women, on the other hand, are represented as objects available purely to be looked at
  • Page 3 contributes to a culture where men believe that women exist solely for their sexual gratification
  • Objectifying a section of society is the first step towards dehumanising them, and this is where an environment is created where violence against them is seen as acceptable.
  • there is a time and a place for boobs, and a national "family" newspaper is not it.
  • To young boys, it promotes the idea that this is how you should see women
  • Boobs are not news

3) Read this debate in the Guardian regarding whether the campaign should be dropped. What are Barbara Ellen and Susan Boniface's contrasting opinions in the debate?


Susie Boniface:

  • the campaign to stop Page 3 – it’s as outdated, pointless and past-it
  • Page 3 girls considered they were sexually empowered and celebrating the female form. 
  • there a lot of other far more serious, demeaning or damaging things in the world that women don’t consent to we could be campaigning about instead?

Barbara Ellen

  • if Page 3 was dreary, dated, and offensive before, now it sits like a pathetic leering bare-breasted woolly mammoth amid modern enlightened sensibilities.
  • The very passivity of Page 3 is offensive
  • it does not matter that, compared to other pornography, the photos are “tame” or “lame” – women’s bodies are neither lame nor tame. 

4) How can the No More Page 3 campaign be linked to the idea of post-feminism?


The No More Page 3 campaign can be linked to the idea of post-feminism as many people, especially women,  were against ridding the revealing page. Those women believed that the topless women are doing it out of their own will and that it is their choice to make. By taking away page3, many models will maybe be stripped of an empowering factor of their lives. People have also argued that women are no longer objectified and oversexualised by men, meaning that by taking away pg 3, it is only a pointless pursuit.

5) What are your OWN views on the No More Page 3 campaign. Do you agree with the campaign's aims? Should the campaign continue?


In my opinion, I believe that the No More Page 3 campaign should have stopped and the page should not have been abolished. It is the female models who make their own decision whether they are going to model nude and it is not something that they are forced into. Furthermore, if campaigners believe that the page is manipulating young children's mind to believe that modelling while naked is women's purpose, I think that this concept is too abstract and unrealistic as schools teach children about equality.

6) Do you agree that we are in a post-feminist state or is there still a need for feminism?

To a certain extent, I do agree that we are in a post feminist state as women have a drastically different amount of power in society compared to what they once had several years ago. Also, women sometimes feel that despite being portrayed in a sexualised way, this is a form of empowerment as men are somewhat completely entranced by women. In terms of careers in the upper class and elite society, I think there needs to be more feminist concepts invoked into the men with power as it is clearly evident that women are made to be inferior in this aspect of society.

NDM News Story 39: Apple – losing out on talent and in need of a killer new device

http://www.theguardian.com/technology/2016/jan/28/apple-quarterly-results-iphone-silicon-valley-developers


Apple has gradually lost its popularity as a potential working area and is no longer a company where engineers would want to work in after the great tech boom. The company is no longer attractive to new young talent and people are choosing other big companies such as Facebook or Alphabet (Google's new parent company). A start-up executive also went to the extent to compare the three big companies to Ivy League universities, Facebook as Harvard, Google as Yale and Apple as Dartmouth. Reasons for Apple to lose its popularity is that workers are unable to about the things that they are working on. For Apple to gain popularity again, instead of making new iPhones, Apple need to create new ideas and projects.

  • At Apple, you’re gonna be working 60-80 hours a week and some VP will come yell at you at any moment?
  • The Silicon Valley computing giant is stumbling. With news of massive but slowing sales, its stock price fell 6.5% after its results on 27 January, to $93.42
  •  a springtime high of $133.
  • Apple’s market value is now $522.63bn, down from a high of $774.69bn in February 2015.
I think that this is a very true representation of Apple as the company is slowly starting to lose to more intuitive companies such as Google and Facebook. Furthermore, people are beginning to lose interest as Apple are not coming up with new designs and are only developing their iPhone. In order for Apple to regain the reputation that they once had, Apple need to come with new technology that can compete with some of the other leading companies. 

Monday 25 January 2016

Post-colonialism: Edward Said blog task

1) Summarise the three theorists we have looked at: Alvarado, Fanon and Said.

Alvarado: -Pitied (poverty)
               -Humorous (comedic, quirky personalities)
               -Exotic (foreignness presented in a desirable light) 
               -Dangerous (prone to criminality) 

Fanon: -Infantilise (simple-minded and in need of help)
           -Primitivise (no sophistication; associated with tribes and innate abilities e.g rhythm)
           -Decivilise (association with gangs and criminality)
           -Essentialise (generalize, they all look the same)
-Putting on a white mask

Said: the west is superior to the east 


2) Watch the opening of Yasmin (2004) again. Does it offer a positive or negative view of British Muslims? To what extent does it reinforce or challenge Edward Said's theory of Orientalism - that the west is superior to the exotic or uncivilised east?

In the opening, the representation of British Muslims are heavily negative. While some aspects of this portrayal can be considered to be reinforcing typical stereotypes, overall, it still displays British muslims in a negative light. Firstly, when the older man and the boy go to what seems to be the place of prayer in the area, it is very empty showing that there aren't many people praying. This is further established when the boy begins to chant prayers and many shots of the muslim community outside the place of prayer, are getting on with their daily routine. If it were not for the conventional attire of muslims, the muslim community would not be identifiable as they did not go to pray and continued their routines in their home in the UK. Furthermore, it is depicted that the British muslim youths are somewhat ashamed of their culture as the muslim girl is shown to hurriedly remove her headscarf and traditional clothing, and rush out to do her job. Additionally, the boy who is praying is not wearing traditional clothing either, further reinforcing British culture seeping into the people. This extract greatly reinforces Edward Said's theory that the west is superior to the uncivilised east as all the muslims in the clip are shown to slowly abandon their eastern culture, some more than others, while accepting and accommodating to British culture. Their preference of the western culture is one way in which the superiority of the west is shown however, the most evident pice of evidence presenting the west as the superior is when the white police make a muslim woman get out her car to check her records with driving, not only does it seem that the white police men have the most power, the muslim women also succumbs to this power as, without questioning, she gives up her information, keys and other materials willingly for inspection, finally concluding that the west is superior and the east must adapt to suit the west.


3) Finally, choose THREE clips for EACH of the theorists and explain how you could apply that theory to the clip. Pick a selection of clips on YouTube from TV, film, music video or advertising and embed them in your blog before writing your analysis under each clip. Note: this means you need NINE clips in total on this blogpost.


Alvarado


Pity: Children are suffering in impoverished areas; focuses on black children in Africa despite there being many areas that are in poverty in the world.


Humour and danger: The old lady has been waiting all day for the cable guy to come and as soon as she goes to the toilet, he arrives but outs a "sorry we missed you" sign up. Can be dangerous as she gets angry and says go to hell


Exotic: A desirable foreign beauty in Naomi Campbell


Fanon


Putting on a white mask: Freeman has a great role as someone with status and class as well as being very well spoken



Primitive: black dancers have a natural rhythm and outfits seem very exotic


Infantilise: Black children in Africa need help from the people in the west


Said


The west is more superior than the east with better living conditions for everyone


The East aspire to look like those from the superior West by physically altering their face 


The people from the East are flocking to the West for a better lifestyle.


Friday 22 January 2016

NDM News Story 38: Times and Sunday Times to launch weekly digital edition

http://www.theguardian.com/media/2016/jan/19/times-sunday-times-weekly-digital-edition-app



In order to attract a more international based audience, The Times and Sunday times have announced that  they will be releasing a weekly digital edition in their app. IOS devices will be the first to gain access to their app and will soon branch out to android phones with it being free for the first month and then moving to having a subscription fee of £2.99 a month. The app aims to bring the witty, creative writing of British journalists and distributing it to a global audience with a news agenda of home and abroad. The times have decided to continue to strictly charge for their content however, with Sun failing to succeed with their paywall, the weekly digital edition of The Times and Sunday Time's future is uncertain.

  • Their app, the Times of London Weekly, will launch in 46 countries, first on iOS devices from Apple and later on Android devices.
  • first month’s access for free, after which it will cost the equivalent of £2.99 a month.
  •  The approach has helped stem falling print circulation, and was credited in 2014 with helping the two newspapers record their first operating profit in 13 years
I think that this is very negative move for The Times as they would not be able to reach the audiences that they are hoping to reach with the subscription fee. Audiences are attempting at have access to as much content as possible for the lowest price as possible and with the massive variation of choices that are available for users on the internet, audiences can easily access the information that they would want to, without having to go on the Time's subscription app.

NDM News Story 37: Following North Korea on Twitter is not a crime, court rules

http://www.theguardian.com/world/2016/jan/21/following-north-korea-on-twitter-is-not-a-court-rules



A South Korean court acquitted Lee Pyong Yang of his charge for a year in prison as sympathising with North Korea and following them on Twitter was not violating Seoul's security laws. The 73 year old was found guilty as he was proven to be supporting North Korea through his own twitter account leading him to be sentenced to one year in prison with 2 years of his account being suspended. This is due to South Korea's National Security laws which protect them from North Korea, however Pyong Yang was acquitted as he had neither re-tweeted any of North Korea's posts or mentioned them in his posts, and merely only followed the account.

  • South Korea’s National Security Laws, enacted in 1948 to protect the fledgling state from infiltration by the communist North, ban its citizens from praising or sympathising with Pyongyang.
  • North Korea joined the global social media networks in 2010 and has posted more than 17,500 tweets since then
  • Its Twitter account has over 18,500 followers.
This article shows how the advancements with new and digital media has led to people having the ability to access restricted information and communicate with counties who are highly secretive and covert. However, it can also mean that one's movements on-line is hardly personal and can be easily found out by anyone else, especially those with authoritative power. 

January assessment learner response


WWW: Very well structured and articulate essay
EBI: Include more about gatekeeping and news values (Galtung & Ruge) and more specific details about internet misinformation

42/48 = A

Mark Scheme

Strongest Statement: Well structured, articulate and engaged
Weakest Statement: A comprehensive individual case study, with a range of examples

I think that is my weakest statement as I drifted off the news case study often and did not consider some key theories in relation to the case study e.g news values

Exemplar 'A' grade essay


  • Extensive use of statistics to support arguments
  • Many detailed examples used 
  • Used a variety of theories 
New Paragraph

The news that is produced and presented to the audiences can be considered to be unreliable as institutions carefully mediate what content that they display following Galtung and Ruge's  news values such as familiarity, negativity, amplitude e.t.c. This may mean that as institutions try to report news that they believe that the audience would want to hear, they may be missing out on actual newsworthy stories, meaning that the news broadcast on traditional news platforms such as TV and radio may not be as trustworthy as they seem to be. Also, following the concept that news should have the surprise factor, this may possibly lead to a lack of proper research and misinformation. A great example of misinformation is when the the LA Times reported that South Korean girl group, Oh My Girl was denied entry into the America due to the suspicion of them being 'sex workers' however, in actuality, the issue arose as the girls had tourist visas when they had come for work purposes. Although it was true that an officer did assume that the girls were 'sex workers' due to their extensive costumes, this was not the reason as to why the girls were not allowed in the country and shows the great untrustworthiness within new and digital media where news is reported instantly. Furthermore, this great unreliability causes people to believe that in order to maximise the credibility of news, there needs to be more gatekeeping on the internet to avoid discrepancies. However as the internet is open for all users to change and alter the information on the internet, it is nearly impossible to have enough gate keepers to filter the accurate and inaccurate information that is published on the internet, making it more difficult to find trustworthy information.

Friday 15 January 2016

Destiny Ekaragha



Films
  1. Kidadulthood
  2. Adulthood
  3. Anuvahood
  4. Ill Manors 
  5. Shank


TV programmes
  1. Dr. Who
  2. Star Trek
  3. Top Boy
  4. Luther
  5. Line of Duty


On-line only productions
  1. Brothers with No Game
  2. The Ryan Sisters
  3. Venus vs Mars
  4. The Crouches
  5. Meet the Adebanjos

Alvarado
  •  Pity - An immigrant family having a small place in a suburban area, coming from a Nigerian background to have a better life for themselves. It is the black community, an ethnic minority that has to live in an impoverished area due to lack of money.
  • Humorous - The brother that has come straight from Nigeria is comedic due to the stark differences in lifestyle and personality to that of society who have lived in the London suburbs their entire life. Clothing is also very humorous due to it being tacky e.g. socks with sandals Even the protagonist who seems to have lived in the area for his whole life, being a second generation immigrant, who is portrayed as comedically at times, e.g walking into a pole. 
  • Exotic- The different accents is very exotic and different from the typical english/ 'chavvy' accent. The clothing of the mother is especially very different from 'normal' clothes that everyone is wearing due to the bright colours and detailed patterns that represent her exotic heritage
  • Dangerous - The violent nature of one of the actresses boyfriend, conventional trait seen in the media of a black man wearing a hoodie and a cap.
Fanon
  • Infantilise - The protagonist is shown to be simple-minded as his problems are revolving around wanting a girlfriend and avoiding embarrassment from his brother. There are no serious issues explored in the movie.
  • Primitive - The brother displays natural rhythm by instantly making a catchy song that the man in the chicken shop can easily sing a long to. The protagonist also has a similar trait as he is dancing in his room
  • Decivilise - All the young characters are portrayed to be gangsters or chavs with their stereotypical clothing and the violence that the boys playing football shows towards the protagonist.
  • Essentialize - Female actress assumed that the brother was not speaking english because of his accent, following the assumption that the brother is a foreigner who cant speak other languages.

Thursday 14 January 2016

NDM News Story 36: Netflix, Spotify and Apple power UK entertainment revenue to record £6.1bn

http://www.theguardian.com/media/2016/jan/06/netflix-spotify-apple-uk-entertainment-revenue-adele


Thanks to the booming popularity of services such as Netflix, Spotify and Apple, UK revenue from entertainment services has greatly increased. With Adele's return to the music industry, she has been a huge component of the increase in sales, even surpassing the sales of Fifa 2016. Although the entertainment industry was facing major problems with piracy and other legal alternatives, the entertainment industry has made a great comeback with the introduction of popular streaming services such as Netflix and Spotify. In terms of the film and TV market, this year may be the first year that digital sale will surpass the physical sales however, people are still optimistic of the physical DVD sales, believing that they are still needed in today's society. Despite sales of digital music still going strong, it did decrease slightly over the year with the sales of vinyl surprisingly steadily increasing. The video game market also saw a large rise in sales similarly to the TV and film market. 
  •  Adele hauled the total UK music market to its first growth in at least a decade, up 3.5% to £1.06bn.
  • Adele sold 2.6m copies of 25 in just six weeks after its November launch
  •  The football game sold 2.5m units between its release in September and the end of the year
  • sales and rentals of physical CDs, DVDs and Blu-ray discs as well as downloads, streams and subscriptions for TV, films, music and video games – grew in total by 5.6% to £6.1bn. The previous high of £6.04bn was achieved in 2004.
  • Spending on digital TV and films surged 30% to top £1bn for the first time in 2015.

As new and digital media has made it significantly easier to access content on any device with some sort of internet access, entertainment is reaching new heights of popularity while also improving the situations of piracy and illegal streaming. This is primarily due to audiences wanting convergence, meaning that all their videos they watch or music that they listen to, can be found on one service, which makes them more willing to pay a small sum of money to get such services.


Tuesday 12 January 2016

NDM News Story 35: Apple promises a good night's sleep with new iPhone feature

http://www.theguardian.com/technology/2016/jan/12/apple-good-sleep-new-iphone-feature-night-shift


With the new update for Apple iPhones, a new feature called night shift will also be available for users which automatically adjusts the colour balance of the screen by reducing the blue and white tones of colour and increasing the red and orange tones. Due to research saying that the strong blue and white tones would make it harder to fall asleep, Apple have decided to create this new feature to ensure customers of a good night's sleep. Due to many people having temptation to have one last look at their phone before sleeping, this feature is perfect for those who are constantly using their phone throughout the day. Other features that will come with the new update include the ability to lock their notes screen as well as an updated news and health application.

  • The phone uses geolocation and its internal clock to tell when it’s sundown, and then shifts the colours onscreen so they’re warmer
  • “Many studies have shown that exposure to bright blue light in the evening can affect your circadian rhythms and make it harder to fall asleep,” Apple said.
I think this update for apple software will be a very useful change for Apple customers and the company alike. The customers will continue to use Apple products and will increase the company's revenue. Furthermore, it will be healthier for customers' eyes and will allow them to maximise their time on their phone, which is good for Apple itself. As digital technology is increasingly having an important presence in everyone's life, such a feature would be very beneficial to be installed in all electronic devices.

Monday 11 January 2016

Identities and the Media: Reading the riots



  • How did the language and selection of images in the coverage create a particular representation of young people? 

  • The images used of young people are very demonizing as the pictures portray the youth coming out of the flames, a common convention that is associated with hell and demons. Furthermore, the youth's clothing is a full, hooded tracksuit which is the typical clothing that young people in gangs wear when they are on the street. He is also shown wearing a mask which connotes criminality as he maybe wanting to hide his identity from the police. With such an outfit, this leads society, especially the upper class elite, to believe that these young people have no aspirations or goals for the future, which leads them to be an easy target for stereotyping and being subjected to criticism. Furthermore, the words used such as "madness" "anarchy" and "crisis" may lead to a moral panic and cause society to fear this negative image of the youth that the media has portrayed. 

  • Why does David Buckingham mention Owen Jones and his work Chavs: the demonisation of the working class?

  • Buckingham mentioned Owen Jones and his work Chavs: the demonisation of the working class as the book explores society's new developing ideologies and perspectives that is injecting into them through the media. Owen Jones claims that people have fear and contempt towards the working class and can be proven through many different instances in the media and entertainment such as in popular TV show, Little Britain, with Vicky Pollard and Catherine Tate's, 'Am I bovvered' characters. By mentioning Owen Jones supporting the demonised working class is very surprising as Owen Jones can be considered as someone from the upper class as he is an Oxford graduate as well as journalist for the Guardian. 



  • What is the typical representation of young people – and teenage boys in particular? What did the 2005 IPSOS/MORI survey find?

  • The typical representation of young teenage boys are often described as thugs, sick, feral, hoddies, louts, heartless, evil, frightening and scum, according to Buckingham. There were a small number of young boys who were described positively with terms such as model student, angel, or every mother's perfect son, but these few exceptions had met with an untimely death.the IPSOS/MORI survey carried out in 2015 found out that 40% of the articles released with young people as the subject, focused on violence, crime and anti-social behaviour. Also 71% of articles featuring the youth had a negative undertone.

  • How can Stanley Cohen’s work on Moral Panic be linked to the coverage of the riots?

  • Stanley Cohen's work on moral panic is highly relevant to the coverage of the riots as institutions often intensified the situation of the riots to create a bigger fear within society as well as portray the youth in a way that subjects them to contempt and makes them out to be the primary cause for society's current issue of the riots. Furthermore, Cohen argues that the media play a role in deviance amplification, which means that they express the fear and outrage of society in a way that audiences have a growing attraction towards the problem.
  • What elements of the media and popular culture were blamed for the riots?

  • There were several different aspects of the media and popular culture that had seemingly been the cause for the riots. Some of the most evident were, rap music that glorified the loathing of authority and violence, and advertising that did not show any opposition of towards adverts that showed the youth looting sports shops.
  • How was social media blamed for the riots? What was interesting about the discussion of social media when compared to the Arab Spring in 2011?

  • It can be considered that social media acts as a hub for rioters to meet and scheme riots on a large scale. An example of this was when thugs had conversed on Twitter and used the social networking site to orchestrate the Tottenham riots. Smartphones that were designed for communication were also used to make the riots happen much easier. The Arab Springs was a similar case where revolters made great use of social media.

  • The riots generated a huge amount of comment and opinion - both in mainstream and social media. How can the two-step flow theory be linked to the coverage of the riots? 

  • The two step flow theory can greatly be related to the coverage of the riots as big journalists or pundits who offer their opinions and ideologies will significantly sway the publics opinions on the situation, similarly to these influential opinion leaders. An example where the two step flow theory was clearly seen was when ex teacher, Katherine Birbalsingh, who is now a popular blogger and newspaper columnist, claimed that Mark Duggan had fired a gun at the police. Although this statement had no evidence, this sparked the interest from many audience members to believe that the story was true.

  • Alternatively, how might media scholars like Henry Jenkins view the 'tsunami' of blogs, forums and social media comments? Do you agree that this shows the democratisation of the media?

  • Media scholars such as Henry Jenkins may have viewed this enormous number of forums, blogs and social media comments to be a very positive influence on society. As media was once ruled by the hierarchical big institutions, a new flood of opinions and ideologies are beginning to be expressed, also displaying the new kind of democratisation that this country now has. 
    I think that such ways in which the normal public can involve in the media empowers the once powerless society as there are several perspectives and point of views that can be seen with citizen journalism. To some extent, it can be considered that citizen journalism can disempower audiences as the internet may be more prone to having an extensive amount of baseless theories, however, ultimately, if one knows how to filter the news with evidence as opposed to vice versa, blogs, forums and social media comments are very beneficial to society.

  • What were the right-wing responses to the causes of the riots?

  • Right wing responses often include animalistic and demonising descriptions of the youth, trying to convince the public that the youth have no discipline and lack fear from the authority and law. They argue that the youth have no sense of moral compass and they simply only exist in the world. Some responses even go as far as saying animals are better trained and mannered than some of the youth on the street.

  • What were the left-wing responses to the causes of the riots?

  • Left wing responses often argue that inequality and poverty have led these young people to take desperate measures in order for their opinions to be heard and with the uncompromising elite, they have no choice but to engage in such criminality in order to survive. More specifically, left wing responses point out the cuts in youth services that have led young people to begin heinous crimes.
     
  • What are your OWN views on the main causes of the riots?

  • In my opinion, the main cause of the riots is the highly materialistic society in which we live in. As the most significant places that were looted were places that sold products that weren't considered necessities, this shows that people often looted to get new materialistic items for their pleasure as opposed to necessities from supermarkets. possibly, another less significant cause would be that the youth were unsatisfied with the way they were portrayed in the media and decided that they needed to something drastic.
        
  • How can capitalism be blamed for the riots? What media theory (from our new/digital media unit) can this be linked to?

  • Capitalism can be considered to be the blame for the riots as the greedy elite may have influenced the youth to act immorally as they themselves are often partaking in various immoral actions such as lying and cheating in order to gain power and wealth. Young people may have taken this way to generate money and caused the riots to occur.An important theory that can be linked o this can be hegemony as those upperclass in society often construct, control and dominate the ideologies to make society see these ideologies as a norm. however the youth began to fight back against the hegemonic society.

  • Were people involved in the riots given a voice in the media to explain their participation?

  • The people who were involved in the riots were not given an opportunity at all to explain their participation in the events, however, 3rd parties, such as historians were given the opportunity to explain the riots. Although this would given a certain amount of information, this would not have given the information that society wanted to hear. A reason as to why the people involved were not given an opportunity to speak as mediators may not have wanted alternative ideologies to be spread into society and if they have given the rioters a chance to explain themselves, the footage would be displayed in a way to make the audience further show dismay and contempt towards the rioters despite them having possible valid reasons for rioting.

  • In the Guardian website's investigation into the causes of the riots, they did interview rioters themselves. What causes are outlined by those involved in the disturbances?

  • Some of the causes outlines in the guardian article were ~
    • Materialistic desires
    • unemployment
    • political grievances

  • What is your own opinion on the riots? Do you have sympathy with those involved or do you believe strong prison sentences are the right approach to prevent such events happening in future?

  • I personally believe that the rioters should not be sympathized with as they chose an ineffective way to deal with there situation of poverty. To a certain extent, the rioters can be sympathized with as their desperateness was revealed, however, despite being in desperate situations, do not think that their action were justified. I think the riots actually worsened the image that youth have in society as such a major incident would not be easily forgotten. I think stronger prison sentences are not the right approach to prevent such events as it could possibly aggravate the youth further. I do think that the current punishment that is already instated by the law should not change. By doing this, it may become apparent to the rioters that rioting will have no affect on things and should not be a way to get what they desire in society. If the punishment was lessened for rioters and those in power did exactly what the rioters wanted, it would be highly ineffective as people will use the same method to change anything which they are unsatisfied with, which can be very bad for the society and its growth. 

    Monday 4 January 2016

    NDM News Index

    18/09/15: The impact of Google
    29/09/15: Audience and Institution

    NDM institution case study: News Corporation

    1) Research News Corporation’s response to the growth of new and digital media by listing each of the institution’s brands (Sky News, Times etc.) Have any closed, changed or been in the news in the last 10 years for any reason?

    The Sun 
    The Times
    Sunday Times
    Sky News
    Press Association 
    Foxtel
    New York Post
    Wall Street Journal

    The Sun has probably had the most news coverage due to abolishing their paywall. As they weren't gaining enough revenue from the paywall, The Sun came to a decision to scrap the paywall. 

    2) Develop examples of the impact that new and digital media has had on News Corp’s brands (paywalls, readership figures, audience share etc.)

    New and digital media has had a massive impact on News Corp's brands with the most prominent being the impact it has had on the Sun. Rupert Murdoch instated the paywall as he had a strong belief that the public would be willing to pay a subscription fee to access their news. However, as many other news institutions found alternative ways to generate money such as using adverts on their sites, these institutions were able to provide free news, which is much more appealing to the audience. Although the Sun initially had great readership figures, these figures drastically dropped as the audience changed to free news providers. This has caused the Sun to follow in their footsteps by choosing to get rid of their paywall and rely on advertisement revenue. By being reintroduced as a free news provider, the Sun is now contemplating on how to change in order to be more appealing to the audience.


    3) Why and with what success are traditional media institutions adapting to the challenge posed by new/digital media?

    With the great success of new/digital media, traditional news institutions are required to adapt and alter their conventional means of distributing news if they would want any chance of remaining in the news industry. Especially as more an more people choosing to access their news on convenient platforms such as the internet which can be accessed easily on smart phones, less people embrace the TV, radio and print forms of the news. By making their content accessible on the more popular platform of e-media, the audience will be more inclined to view these traditional media institution's content online. Especially as many of the traditional media institutions having prominent branding, it would not be too difficult to gain an audience online.

    However, with sites such as Google, monopolizing many of the advertising opportunities, it can be still rather difficult for traditional media institutions to generate a substantial revenue in order to keep them running and it may be better to remain as a traditional media institution in order to provide for the proportion of people who are part of the digital divide. As they don't have access to new and digital media, they rely on traditional media to keep them informed on what is happening around the world.

    NDM News Story 34: Can upstarts like Vice and Buzzfeed keep their cool?




    Last near, upstarts such as Buzzfeed and Vice achieved great popularity and are expected to continue to grow in 2016. These institutions are becoming so popular that some of them are attempting to spread to more traditional platforms as well. For example, Vice have plans to release TV shows across Europe after gaining a massive investment. Buzzfeed also received many big investments which allowed them to spread internationally. The digital advertising marketplace is known to be very difficult and costs are rising which cause some to believe that there is a potential for these upstarts to eventually come to an end similarly to Twitter, however , despite this possible outcome, people are keeping a careful eye on the new digital upstarts to see whether they will flourish or fail.


    • Vice will probably get yet another investor upping its stake (cue a further ridiculous surge in valuation beyond $5bn) to try to tap into some of its edgy, youth-focused cool.
    • with the passing of time and growth in size the more they will resemble older publishers with legacies in print, in terms of quality content [creation] as well as the opportunities and challenges of generating revenue from digital advertising
    • BuzzFeed chief executive Jonah Peretti has already indicated hiring won’t be as rapid over the next year.
    As many people are slowly beginning to abandon traditional media such as newspaper and TV, doing everything on the internet is becoming more appealing due to the easy accessibility of applications. More people are choosing to view their news online as well, meaning that businesses such as Buzzfeed and Vice will have huge potential to continue to do well in the future. Also , as these new successful upstarts are broadening their horizons from news, they also attract a younger generation of viewers which will extensively help them to greatly develop in the future.