SoudCloud will begin to use advertising and start a premium tier for $9.99 a month in order to create more revenue. The subscription tier was released earlier this year for the US but has yet to be released in the UK, with SoundCloud stating that it is necessary for the artists for sound cloud to do this so they can pay the artists.
- SoundCloud, with 175 million users
- SoundCloud, which introduced advertising to US users in 2014
- SoundCloud in competition with the paid-for services offered by Spotify, which has 30 million paying subscribers, and Apple Music’s 11 million-plus.
By starting a subscription fee similar to Spotify and Apple Music, SoundCloud want the opportunity to compete with the big name streaming sites. Although their number of users are definitely below that of Spotify or Apple Music, SoundCloud seems to believe that they can soon become a competitor as well.
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